Key Areas of Focus:
Keyword Research: Identify high-impact keywords that resonate with our target audience and inform our content strategy.
On-Page Optimization: Implement best practices for on-page SEO, including meta tags, headings, and content structure to enhance visibility.
Technical SEO: Assess and improve website performance, focusing on aspects like site speed, mobile responsiveness, and crawlability.
Content Strategy: Collaborate with content creators to develop SEO-friendly content that drives traffic and engages users.
Analytics and Reporting: Monitor key performance metrics and generate reports to measure the effectiveness of SEO strategies.
Your focus, your impact
Responsibilities
Conduct Comprehensive Keyword Analysis: Research and analyze keywords to inform content and marketing strategies, ensuring alignment with user intent.
Optimize Website Content: Revise and enhance existing website content, ensuring it meets SEO best practices and aligns with targeted keywords.
Implement Technical SEO Enhancements: Work with development teams to address technical SEO issues, improving site speed and user experience.
Monitor SEO Performance: Regularly track and analyze website performance metrics using tools like Google Analytics, providing insights for optimization.
Stay Informed on Industry Trends: Keep up-to-date with SEO trends, algorithm changes, and best practices, applying this knowledge to enhance strategies.
Collaborate on Content Creation: Work closely with writers and marketers to create compelling, optimized content that attracts and retains visitors.
Must have
- Educational Background: Bachelor’s Degree in Marketing, Communications, or a related field.
- Proven SEO Experience: Demonstrated experience in SEO with a strong understanding of on-page, off-page, and technical SEO.
- Analytical Skills: Proficient in SEO tools such as Google Analytics, SEMrush, Ahrefs, or similar platforms for tracking performance.
- Content Creation Knowledge: Familiarity with content management systems (CMS) and a basic understanding of content writing principles.
- Technical Acumen: Understanding of web technologies and HTML, with the ability to communicate effectively with development teams.
- Excellent Communication Skills: Strong verbal and written communication skills in English, enabling effective collaboration with diverse teams.
- Legal Eligibility: Valid work permit for Albania.
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What’s great about the job:
Professional Development: Benefit from continuous learning opportunities and stay at the forefront of the evolving SEO landscape.
Impactful Role: Play a key role in shaping our digital presence and driving organic traffic that directly contributes to our success.
Innovative Environment: Work in a forward-thinking company that values creativity and encourages innovative solutions.
Collaborative Team Culture: Join a supportive team that shares knowledge and celebrates successes together, making every achievement a team effort.